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Home Health & Wellness Gympass Furthers its Mission to Defeat Inactivity with Launch of Live Classes,...

Gympass Furthers its Mission to Defeat Inactivity with Launch of Live Classes, Personal Training, and Wellness Offerings | Business


Gympass, the world’s largest corporate wellness benefits platform, announced the expansion of its platform with three new offerings — wellness, streaming live classes, and 1:1 personal training. With 65% of Americans stating they’re more aware of mental health issues since the pandemic and two-thirds stating it has caused them to prioritize their health more, these new offerings which include virtual therapy, allow Gympass to better equip employers with a holistic and flexible wellness benefit that is aligned with the evolving needs of their workforce.

“There is an increasing need now more than ever before to not only take care of our physical fitness but also our mental wellbeing, and employers play an essential role in making sure their employees have access to these critical resources,” said Marshall Porter, U.S. CEO at Gympass. “As the pandemic changed our day-to day-lives, it was essential that we expanded our offerings in order to address the new needs and routines of our users. With the introduction of these new features, we are thrilled to offer a 360 solution that provides a custom, convenient, and affordable wellness offering, helping our users prioritize their mind and body, all with one simple monthly membership.”

In addition to its platform expansion, Gympass has released survey findings that unveil how consumers feel about fitness and wellness as a result of the pandemic. Data reveals:

  • Wellness benefits are no longer a ‘nice to have’ benefit — Over 90% of people say it’s at least somewhat important that an employer offers fitness and wellness benefits. More than half (54.2%) of Americans think it reflects poorly on an employer if they do not offer fitness and wellness benefits and 60% say they would consider declining a job offer if a company doesn’t provide wellness benefits.
  • Physical fitness powers productivity — A majority (71.2%) of people feel more productive on the days you’ve worked out or been active, helping nearly half (45%) feel motivated as well.
  • What employers are missing — More than half (57.5%) of employers don’t offer fitness or wellness benefits, and in response, 70% of employees say they wish they did.
  • Virtual is here to stay A majority (82.8%) of Americans are willing to work out virtually post-pandemic, showing how they have adapted to this ‘new normal’ long-term as a result of quarantine.

As companies and their employees adapt to this ‘new normal,’ Gympass wants to help employers continue to support and invest in their teams, providing a service that is well-rounded and adaptable to all of their needs. To date, Gympass services a variety of companies across different industries in the U.S., including SoFi, SeatGeek, Inc., Etsy, Devacurl, and more.

Through Gympass’ fitness and wellness benefits, the platform is able to help companies drive employee engagement, and improve individual productivity. While health and wellness are top of mind, 60% of people say they want to keep their fitness and wellness spend under $50 per month. The Gympass starter level plan costs just $9.99 per month for employees, who get access to unlimited live-streamed classes from 1.7K gyms and studios including Snap and Blink, eight 1:1 personal training sessions per month, four therapy sessions per month, and unlimited access to 24 essential wellness apps.

With the launch of the latest wellness and fitness features, Gympass wants to help create more diversified and accessible offerings for users. To date, Gympass has seen immense growth since its launch in Brazil in 2012, with the platform available in 14 countries, with over 2,000 corporate clients and 50,000 fitness partners.

With the mission of defeating inactivity, Gympass works with companies to revolutionize the way their employees engage in fitness and wellness, promoting lasting changes in their lives. More than 2,000 companies rely on Gympass’ unmatched variety, convenience, and flexibility to improve employee engagement and performance, as well as contributing to overall business success. Present in 14 countries and with over 50,000 fitness partners, 60 wellness apps, and 2,000 personal trainers on the platform, Gympass helps corporations offer personalized long-term programs that inspire their employees to engage, stay motivated, and take advantage of their full potential.

A national online survey of 1,000 US consumers, ages 18+ was conducted by Propeller Insights on behalf of Gympass, between June 12th and June 18th, 2020. The maximum margin of sampling error was +/- 3 percentage points with a 95 percent level of confidence.

SourceCode Communications



Copyright Business Wire 2020.

PUB: 06/30/2020 09:00 AM/DISC: 06/30/2020 09:00 AM

Copyright Business Wire 2020.

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